Elisity Careers
Director of Demand Generation
Elisity is seeking a strategic Director of Demand Generation to drive our marketing efforts and fuel business growth. In this pivotal role, you'll develop and execute comprehensive demand generation strategies, oversee lead acquisition campaigns, and optimize our marketing funnel. The ideal candidate is a data-driven marketer with a proven track record of building and scaling demand generation programs in a B2B SaaS environment, with expertise in account-based marketing (ABM) and familiarity with platforms such as 6sense.
Essential Duties and Responsibilities
- Develop and execute a comprehensive demand generation strategy aligned with our business objectives, target markets, and buyer personas, incorporating ABM best practices.
- Own the end-to-end marketing funnel, from lead acquisition to nurturing and qualification, ensuring a seamless journey for prospects.
- Design, launch, and optimize multi-channel lead generation campaigns across paid media, content syndication, events, webinars, and other channels, leveraging ABM tactics to target high-value accounts.
Collaborate with the content team to develop compelling content assets that engage prospects and drive conversions at each stage of the funnel, tailored to specific target accounts and personas. - Familiarity with leveraging generative AI tools, such as ChatGPT, Claude, or Writer, to enhance and scale content creation for demand generation campaigns, such as ad copy, email nurturing sequences, and social media posts.
- Leverage marketing automation and CRM tools, such as HubSpot and Salesforce, to build and manage lead nurturing programs, lead scoring models, and lead lifecycle management.
- Utilize ABM platforms like 6sense to identify and prioritize target accounts, orchestrate multi-channel campaigns, and measure engagement and impact.
- Analyze campaign performance, funnel metrics, and ROI, using data-driven insights to continually optimize demand generation efforts and refine ABM strategies.
- Partner with sales leadership to align demand generation efforts with sales objectives, ensuring a seamless handoff of qualified leads and coordinated ABM plays.
- Manage and mentor a team of demand generation specialists, fostering a culture of innovation, experimentation, and continuous improvement.
- Stay up-to-date with the latest demand generation trends, tools, and best practices, particularly in the realm of ABM, and proactively bring new ideas to the table.
Qualifications
- 7+ years of experience in B2B demand generation roles, preferably in a SaaS or cybersecurity company, with a strong background in ABM.
- Proven track record of building and scaling successful demand generation programs that drive pipeline and revenue growth, leveraging ABM strategies.
- Deep expertise in multi-channel lead acquisition strategies, including paid media, content syndication, events, and webinars, with an understanding of how to adapt these tactics for ABM.
- Familiarity with leveraging generative AI tools, such as ChatGPT, Claude, or Writer, to enhance and scale content creation for demand generation campaigns, such as ad copy, email nurturing sequences, and social media posts.
- Strong analytical skills and experience with marketing automation, CRM, and analytics tools (e.g., HubSpot, Salesforce, Google Analytics), as well as ABM platforms like 6sense.
- Excellent leadership and communication skills, with the ability to collaborate cross-functionally and manage a high-performing team.
- Data-driven mindset with a focus on continuous optimization and improvement, leveraging ABM insights to refine strategies.
- Startup experience or a strong entrepreneurial spirit is a plus.
About Elisity
Elisity is a leading cybersecurity firm providing customers with an innovative, cloud-delivered microsegmentation solution. Our platform enhances threat detection, simplifies policy management, and streamlines operations, ensuring stronger, smarter network security for businesses. Elisity is backed by Two Bear Capital, AllegisCyber Capital, and Atlantic Bridge.
Sr. Product Marketing Manager
Elisity is seeking a strategic Sr. Product Marketing Manager to drive the go-to-market strategy for our innovative cybersecurity solutions. In this crucial role, you'll be responsible for crafting compelling messaging and positioning, conducting competitive analysis, creating engaging content, and delivering impactful webinars and other marketing activities. The ideal candidate is a creative and data-driven marketer with a proven track record of success in a startup environment.
Essential Duties and Responsibilities
- Develop and execute product marketing strategies that effectively communicate the value proposition of our cybersecurity solutions to target audiences.
- Craft compelling messaging and positioning that resonates with buyers, differentiates our products from competitors, and aligns with our overall brand narrative.
- Conduct in-depth competitive analysis to identify market trends, key differentiators, and opportunities for product differentiation.
- Create engaging content across various formats, including product collateral, white papers, case studies, blog posts, and email campaigns, to support demand generation efforts.
- Plan, promote, and deliver impactful webinars that showcase our thought leadership, educate prospects, and drive pipeline growth.
- Collaborate with product management to develop product launch plans, define key features and benefits, and create sales enablement materials.
- Partner with demand generation and content teams to develop integrated campaigns that drive awareness, generate leads, and nurture prospects through the funnel.
- Analyze marketing campaign performance and product usage data to derive insights and optimize product marketing strategies.
- Serve as a subject matter expert and provide guidance to sales teams on product positioning, competitive landscape, and objection handling.
- Stay up-to-date with industry trends, competitor activities, and emerging technologies to inform product marketing strategies and identify new opportunities.
Qualifications
- 5+ years of product marketing experience in a B2B SaaS or cybersecurity startup.
- Proven track record of developing and executing successful product marketing strategies that drive revenue growth.
- Excellent written and verbal communication skills, with the ability to craft compelling narratives and deliver engaging presentations.
- Proficiency with generative AI tools, such as ChatGPT, Claude, Writer, or similar, to enable rapid development of high-quality content and streamline content creation processes.
- Strong analytical skills and experience with marketing analytics tools to measure campaign effectiveness and derive actionable insights.
- Deep understanding of market research, competitive analysis, and positioning frameworks.
- Experience creating a wide range of content formats, including product collateral, white papers, case studies, and blog posts.
- Proven ability to collaborate cross-functionally with product, sales, and marketing teams in a fast-paced startup environment.
- Startup experience is a must, with a track record of thriving in a fast-paced, dynamic environment.
- Bachelor's degree in marketing, business, or a related field; MBA is a plus.
About Elisity
Elisity is a leading cybersecurity firm providing customers with an innovative, cloud-delivered microsegmentation solution. Our platform enhances threat detection, simplifies policy management, and streamlines operations, ensuring stronger, smarter network security for businesses. Elisity is backed by Two Bear Capital, AllegisCyber Capital, and Atlantic Bridge.
Machine Learning Data Engineer
Elisity is seeking talented and motivated data professional to join the startup team. In this dynamic role you'll be responsible for turning our data into features and taking care how we use it throughout the machine learning project lifecycle. The ideal candidate is adaptable, eager to learn, and ready to switch between data science related roles as needed to support our evolving needs.
Essential Duties and Responsibilities
- Design, build and maintain seamless data ETL pipelines.
- Collaborate with SMEs and Data Scientists to understand model requirements.
- Conduct exploratory data analysis to gain insights towards feature engineering.
- Work closely with DevOps team to prepare required MLOps building blocks.
- Monitor data trends and quality to react on data drift or identify new use-case pattern.
- Prototype feature engineering - i.e. based on networking traffic and property-graph inputs.
Qualifications
- Demonstrated experience in a data engineering role preferably in a startup or fast-paced environment.
- Solid understanding of data structures, algorithms, and processing principles.
- Data ETL proficiency in programming languages such as Python or Java or Scala.
- Hands on ML operation using cloud platforms (AWS, GCP, or Azure)
- Ability to collaborate effectively within data science team and interface other business stakeholders.
- Good knowledge of SQL and relational databases, graph DB experience is a plus.
- Familiarity with IP based network protocols and architectures is a plus.
About Elisity
Elisity is a leading cybersecurity firm providing customers with an innovative, cloud-delivered microsegmentation solution. Our platform enhances threat detection, simplifies policy management, and streamlines operations, ensuring stronger, smarter network security for businesses. Elisity is backed by Two Bear Capital, AllegisCyber Capital, and Atlantic Bridge.
Machine Learning Data Scientist
Elisity is seeking talented and motivated data professionals to join the startup team. You will shape how our products take advantage of the latest data science and machine learning findings. The ideal candidate is adaptable, eager to learn, and ready to switch between data science-related roles as needed to support our evolving needs.
Essential Duties and Responsibilities
- Collaborate effectively to transform business problems into ML project goals.
- Exploratory analysis of raw data and engineered features to get underlying patterns and trends.
- Prototype features and models - i.e. based on networking traffic and property-graph inputs.
- Design, develop and deploy machine learning models i.e.: classification and clustering, changes recommendation.
- Monitor and evaluate model performance and iteratively improve accuracy and robustness.
- Explore potential impact of emerging AI/ML techniques (GraphRAGs, Multimodal AI, AI Agents) on our products.
Qualifications
- Demonstrated experience with machine learning algorithms, statistical techniques, and experimental design.
- Proficiency in Python programming, as well as libraries such as TensorFlow, PyTorch, or scikit-learn.
- Hands on deploying and maintaining ML models at industrial scale.
Stay current with selected advancements in machine learning research and cutting-edge techniques. - Graph data science and property-graphs experience is a plus.
- Familiarity with IP based network protocols and architectures is a plus.
- Startup experience or a strong entrepreneurial spirit is a plus.
About Elisity
Elisity is a leading cybersecurity firm providing customers with an innovative, cloud-delivered microsegmentation solution. Our platform enhances threat detection, simplifies policy management, and streamlines operations, ensuring stronger, smarter network security for businesses. Elisity is backed by Two Bear Capital, AllegisCyber Capital, and Atlantic Bridge.
Devops Engineer
Elisity is looking for a versatile DevOps Engineer to join the startup team. In this dynamic role, you'll be responsible for a range of tasks spanning infrastructure management, continuous delivery pipelines, monitoring systems, and internal developer platform operations. The ideal candidate is adaptable, eager to learn, and ready to jump into various roles as needed to support our evolving needs.
Essential Duties and Responsibilities
- Supervise upgrades and manage continuous delivery pipelines across our tech stack, including Kubernetes, AWS, Jenkins, GitHub Actions, Terraform, and ArgoCD.
- Implement and maintain monitoring solutions using Grafana, Loki, Prometheus, and define new metrics and KPIs to track system health and performance.
- Operate and maintain internal developer platforms managed by Ansible-based automation frameworks, ensuring efficient software development and deployment workflows.
- Manage AWS services utilized within the internal developer platform, configuring and optimizing them to meet the needs of our development teams.
- Maintain infrastructure health with optimal performance. Execute proactive maintenance tasks and troubleshoot issues while maintaining security compliance.
- Collaborate closely with cross-functional teams to understand requirements, provide technical support, and implement solutions that support our business objectives.
- Embrace a startup culture by being adaptable, proactive, and willing to take on new challenges as they arise.
Qualifications
- Demonstrated experience in a DevOps role, preferably in a startup or fast-paced environment.
- Strong knowledge of DevOps tools and practices, including infrastructure as code, continuous integration/delivery, and monitoring/logging.
- Hands-on experience with Kubernetes, AWS, Jenkins, GitHub Actions, Terraform, ArgoCD, Grafana, Loki, Datadog and Prometheus.
- Ability to wear multiple hats and switch between roles as needed to support our startup's evolving needs.
- Excellent communication skills and the ability to collaborate effectively with cross-functional teams.
- Proactive mindset with a willingness to learn new technologies and take on new challenges.
- Startup experience or a strong entrepreneurial spirit is a plus.
About Elisity
Elisity is a leading cybersecurity firm providing customers with an innovative, cloud-delivered microsegmentation solution. Our platform enhances threat detection, simplifies policy management, and streamlines operations, ensuring stronger, smarter network security for businesses. Elisity is backed by Two Bear Capital, AllegisCyber Capital, and Atlantic Bridge.
Apply Now
Elisity is a company built on trust and transparency. While we are intense at our work and mission, we believe that experts are not born with all the knowledge they need to succeed. Experts emerge when they have the opportunity to learn and deliver.